The LinkedIn Algorithm explained

LinkedIn determines the relevance of your LinkedIn profile based on your social selling index

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The four components of your ssi

LinkedIn determines your SSI by four components: how far did you succeed in building your personal brand, are you using search tools to find the right people, how often do you engage with insights and what is the level of relationships that you build.

learn how to let the algorithm work for you!

Besides an optimized LinkedIn profile and publishing meaningful posts, you have to understand the meaning of the statistics; who has viewd your profile, how often did your profile appear in search results and which keywords searchers used to find your profile. But also what the amount of views on a post mean and which information you can obtain from those statistics and how to leverage those statistics into new converstations.

This Is What You Get

like or react?

Is it better to like a post or to react to a post? And how soon after publishing a post engagement is needed?

dwell time

The amout of time people take to read your post. The longer the dwell time, the better for the algorithm.

What people say about this course

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Adam Sendler

Designer

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Mila Kunis

Manager

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Mike Sendler

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